Meet the team

Tradespeople love Zapo. 97% of Zapo reviewers gave our company a 5-star review

Zapo are part marketing agency, part software as a service (SaaS) provider. Our mission is to help market and grow the UK’s most forward-thinking trade companies.

Nick Cole

Managing director

Nick is a results-driven digital marketer with a proven ability to deliver high-value, integrated marketing campaigns that drive clear ROI; enabling businesses to achieve their commercial objectives.

James Waring

Technical Director

James Waring is co-founder and technical director of Zapo. Much of the software used to power our customers businesses has been built or overseen by James.

Leon Cullen

Sales Director

Leon started out in psychology, but it was clear from the beginning that reading minds wasn’t for him; at which point he moved into the architectural, engineering & construction industry.

Natasha Higgins

Operations Director

As a qualified solicitor, and having worked with hundreds of businesses throughout the UK, Natasha is no stranger to helping companies grow from the ground up.

Holly Carlo

Marketing Director

After earning a degree in Medical Sciences at Leeds University, Holly is our resident scientist turned marketeer. She loves research, data and finding ways to improve processes, both for our clients and in-house.